What are some of the basic topics of marketing dissertation?

Branding, consumer behavior, marketing management etc are considered to be some of the major marketing dissertation topics that are used by students all around the world. These broad topics are explained below:

Branding: Branding includes aspects like brand and establishing a brand. Different branding strategies can be evaluated and several organizations are evaluated keeping in mind the rules of branding.

Consumer behavior: Several qualitative and quantitative researches can be done through this topic because it will evaluate the core consumer behavior of the customers. Once the topic is selected the best approach is to opt for interviews and conclude the research.

Marketing Management: This topic focuses on aspects like marketing research and marketing management. Marketing management topics are generally used students of bachelors and masters level.

Therefore it can said that all these areas are quite specific when it comes to marketing and these areas are usually utilized for dissertations for all the academic levels.